Campaign Formats
Lyric videos you trust, Album Motion and Canvas designed as a pair, square and vertical crops, and hook and chorus cut-downs.
Academy / Rotor Videos Ladder / Level 2
Rotor Videos: Creative Control & Workflow
The intermediate level for artists and producers who can already make a Rotor asset pack. You learn to verify lyric videos line by line, build Apple Music motion art, crop without losing the action, cut promos from trimmed audio, feed Rotor footage generated in Kling, BeatViz or Neural Frames, record the rights on AI songs and AI clips, and run every single to a calendar.
The Hybrid Edit
Generated hero shots cut to the song by Rotor — unique imagery at a fraction of fully generated video cost, with every clip’s licence recorded.
A Repeatable System
Release calendars, the credits-versus-Artist Unlimited decision, output and storage discipline, and the artist visual sheet.
What You'll Cover
Twelve sessions from asset packs to complete release campaigns.
The sessions cover lyric-video verification, Apple Music Album Motion, the capture-window resizer, trimmed-audio cut-downs, AI-generated footage in Rotor, AI music rights and disclosure, working around Rotor’s timing limits, the plan decision, release calendars, output specs and storage, a full MWHQ pipeline production run, and the repeatable asset system.
By the end you can deliver a full single campaign — streaming formats, videos and social cuts — on a calendar, with an artist visual sheet, release template and review checklist any collaborator can follow.
Where This Level Fits
The bridge from making visuals to running campaigns.
Level 2 builds on the Level 1 asset pack. Level 3 turns it into business infrastructure: the rights ledger, Content ID strategy, video ISRCs, roster and client routes, pricing, catalogue revival, vendor risk and ROI.
Right for artists, producers and small labels who have completed Level 1 or already deliver Rotor asset packs.
Access & Pricing
Simple one-time purchase. Ongoing value.
Level 2 follows the same Academy pricing standard used across the live Academy ladders.
Public
$299 one-time purchase with lifetime access.
Pro
Use the Pro Workshop Discount at checkout to reduce the price to $249.
All Access
Use the All Access Workshop Discount at checkout to reduce the price to $199.
Next Step
Run every release as a campaign, not a scramble.
Leave with a delivered single campaign and a system that makes every release faster and more consistent than the last. Level 3 is the next step when Rotor becomes part of your business. Want the reference first? The companion Rotor Videos: The MWHQ User Guide covers the same ground in 52 pages.